Project cover image for this 55N case study.

TwoCents

TwoCents

TwoCents

Year

Year

2026

2026

Scope

Scope

Branding, Web design

Branding, Web design

(01) Project description

Brief

TwoCents is a research agency serving Fortune 500 to Series A clients — their website didn't reflect the weight of what they do.

TwoCents is a research agency serving Fortune 500 to Series A clients — their website didn't reflect the weight of what they do.

TwoCents is a research agency serving Fortune 500 to Series A clients — their website didn't reflect the weight of what they do.

TwoCents is a research agency serving Fortune 500 to Series A clients — their website didn't reflect the weight of what they do.

TwoCents is a research agency serving Fortune 500 to Series A clients — their website didn't reflect the weight of what they do.

Working directly with the founder, I elevated the existing logo into a full brand system and built the website end-to-end — retaining what worked, building everything else from scratch.

(02) Solution

Brief

Sharp oversized typography paired with abstract gradient forms — authority without feeling corporate. The contrast between hard type and soft data-like shapes communicates both rigor and creativity.

Sharp oversized typography paired with abstract gradient forms — authority without feeling corporate. The contrast between hard type and soft data-like shapes communicates both rigor and creativity.

Sharp oversized typography paired with abstract gradient forms — authority without feeling corporate. The contrast between hard type and soft data-like shapes communicates both rigor and creativity.

Sharp oversized typography paired with abstract gradient forms — authority without feeling corporate. The contrast between hard type and soft data-like shapes communicates both rigor and creativity.

Sharp oversized typography paired with abstract gradient forms — authority without feeling corporate. The contrast between hard type and soft data-like shapes communicates both rigor and creativity.

The site leads with a strong statement, grounds it in credentials, and guides visitors through services and selected work with minimal friction. Every section earns its place.

Project visual — design work shown in context.
Project visual — identity and layout detail.
Project visual — interface or brand application.
Project visual — design detail from the case study.
Project visual — layout and typography detail.
Project visual — layout and typography detail.
Project visual — design detail from the case study.

(03) Impact

Brief

TwoCents launched with a digital presence that finally matches the scale of their experience and client roster.

TwoCents launched with a digital presence that finally matches the scale of their experience and client roster.

TwoCents launched with a digital presence that finally matches the scale of their experience and client roster.

TwoCents launched with a digital presence that finally matches the scale of their experience and client roster.

TwoCents launched with a digital presence that finally matches the scale of their experience and client roster.

A brand system and website built to grow with the business — credible from day one across 8 industries and 60+ years of combined experience.

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